Strategic Sales Manager - Nordic & Baltic Regions

About the role

Axalta is looking for a commercially driven and consultative Strategic Sales Manager to accelerate growth across the Nordic and Baltic regions, covering Sweden, Norway, Denmark and Finland. Reporting to the Strategic Sales Director, the role focuses on identifying, developing and winning strategic customers in the collision repair and body shop industry. It sits within a centralized EMEA Strategic Sales organization and works closely with local sales, technical, marketing and key account teams. About 30% travel is required, and the ideal location is Gothenburg, Sweden.

Key responsibilities

• Identify, develop and secure new strategic accounts across Sweden, Norway, Denmark and Finland.
• Build strong relationships with body shop groups, MSOs, dealership groups, distributors and independent repair networks at operational and executive levels.
• Manage sales opportunities through a consultative approach, improving customer performance, profitability and long-term growth.
• Engage decision-makers such as owners, general managers, procurement leaders and C-level stakeholders.
• Create and run proactive account plans, including regular business reviews and growth strategies.
• Analyze customer operations, processes and KPIs to find improvement opportunities.
• Present Axalta's services, tools and business solutions to support customer success.
• Collaborate with Strategic Sales, Retail and Indirect Sales, Marketing, Technical, Training and Business Services teams.
• Maintain the sales pipeline, account documentation and activity tracking in Salesforce (SFDC).
• Contribute to implementing EMEA Strategic Sales methodologies and best practices.

Required profile

• Proven success in strategic sales, business development or key account management.
• Strong track record of winning and growing large, complex customer accounts.
• Consultative sales mindset with excellent negotiation and relationship-building skills.
• Ability to influence stakeholders from operational teams to C-level executives.
• Knowledge of the body shop and collision-repair industry is a strong advantage; shop implementation experience is desirable.
• Fluent English required; Nordic languages are a plus.
• Willingness to travel about 30% across the Nordic and Baltic countries.

Required skills

• Salesforce (SFDC)
• Commercial acumen and analytical capabilities
• Excellent communication and presentation skills
• Self-starter able to work independently in a regional role