National Brand Manager – Auto & Leisure (Sweden)

About the role

We are looking for a National Brand Manager to lead our Auto and Leisure brand partnerships in Sweden. You will act as the primary liaison between Santander’s captive finance unit and selected OEMs and importers, driving profitable collaboration and delivering tailored financing solutions.

Key responsibilities

• Own the full P&L for the financial cooperation with assigned brands, ensuring volume, profit and penetration targets are met.
• Serve as the single point of contact for all finance‑related matters, coordinating with dealers and sales teams on campaigns and product launches.
• Develop and execute strategic and tactical plans, including budgeting, business case preparation and KPI reporting.
• Lead cross‑functional projects such as new tender requests, onboarding of brands and product development initiatives.
• Monitor service level KPIs, prepare regular reports for brands, and support overall bank strategy.
• Collaborate closely with internal stakeholders and external partners to align on sales, marketing and risk objectives.

Required profile

• Customer‑ and sales‑oriented with a strong commercial mindset.
• Organised, result‑driven and able to work independently while being a loyal team player.
• Analytical, proactive and comfortable influencing large groups.
• High integrity, positive attitude and energetic approach.

Required skills